Ford Men of Courage
 Barbershop Challenge

The Ford Men of Courage Baltimore
Barbershop Challenge

In Partnership with

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Launched in 2015 and managed by Ford Motor Company Fund, the philanthropic arm of the company, Ford Men of Courage is a national grassroots program designed to build communities by advancing the narrative of black men through storytelling.  In addition to virtual and online programming, curated forums have been held in Detroit, Baltimore, Atlanta, Chicago, and Los Angeles.

In 2019, Ford expanded its Men of Courage programming to include a Barbershop Challenge.  The purpose of the Challenge is to provide even greater outreach into communities through partnerships with barbershops, a keystone of the African American community. To date, the challenge has been to Cincinnati, Tacoma, Los Angeles, and currently, Detroit. The fifth Men of Courage Barbershop Challenge will launch in Baltimore City and Prince George’s County on November 9, 2021, in partnership with the Reginald F. Lewis Museum (RFLM)

All barbershops meeting program requirements (see below) are eligible to apply to be a part of the Challenge.  Two barbershops will be selected to become Ford Men of Courage barbershops for a limited (3-4 month) period.  During that time the barbershops will “compete” to provide innovative programming that advances the narrative of African American men. Ford and the RLFM will work with the selected barbershops to assist in the development of some programs and initiatives.  At the end of the challenge period, the winning barbershop will receive a grant of $10,000 to continue to advance the narrative and to build upon their role in the community. In addition, a $5,000 grant will be made to fund a program that helps the community.  All barbershops who apply to be part of the challenge are eligible for the community grant program provided they meet the Challenge requirements. However, funds for the community program must be allocated through a Non-Profit 501©3 organization.

Ford invites all state certified barbershop owners ages 18 and up to submit an innovative proposal supporting why their barbershop should be selected as a Men of Courage Barbershop and what it would mean for their community.

Click here to access the Barbershop Challenge Rules and Requirements.

BALTIMORE BARBERSHOP CHALLENGE TIMELINE

11/9/2021 Barbershop Challenge Launches (applications available on www.fgb.life)
12/13/2021 Last day to submit applications for barbershop competition
December 2021 Selection and announcement of the barbershop finalists
January 2022 Transformation of Barbershops, Reveal, Competition Begins
April 2022 Winner Announced for the Barbershop Competition

DETROIT BARBERSHOP CHALLENGE TIMELINE

7/1/2021 Barbershop Challenge Launches (applications available on www.fgb.life)
8/9/2021 Last day to submit applications for barbershop competition
August 2021 Selection of barbershop finalists and community projects
September 2021 Transformation of barbershops
October 2021 Announcement of barbershop finalists, barbershop reveal, competition begins
Jan/Feb 2022 Winner Announced for both Barbershop Competition & Community Project

DETROIT BARBERSHOP CHALLENGE FINALISTS

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Duane Greathouse

of
Greathouse Barber and Beauty Shop in Southfield

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Dawn Sandford

of
Shears and Shaves Spa in Detroit

Ford Men of Courage Barbershop Transformations:

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Cincinnati

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Precision Blendz

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Razor 1 Kutz

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Tacoma

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Goodfellas 253 Barbershop

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Legends Barbershop

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Tacoma Barbershop Challenge
Congratulations First Place Winner: Goodfellas253

1st Place Winner:

Goodfellas253
Barbershop Owner:
Eric Upchurch

Runner Up:

Legends
Barbershop Owner:
Hasani Frederick

Goodfellas253 received a $10,000 grant as the 1st place winner. Legends received a $5,000 grant
in partnership with  Evolution Basketball/Northwest Greyhounds.

In Partnership with

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Cincinnati Barbershop Challenge
Congratulations First Place Winner: Precision Blendz Barbershop, LLC

1st Place Winner:

PRECISION BLENDZ BARBERSHOP, LLC.
Barbershop Owners:
Tommy Mays and Michael Thomas, Jr

Runner Up:

RAZOR 1 KUTZ 
Barbershop Owner:
Donald Hudson

Precision Blendz received a $10,000 grant as the 1st place winner. Razor 1 Kutz received a $5,000 grant
in partnership with the non-profit organization, Omega Mentoring.

In Partnership with

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